media audiences

BANDURA

Bandura’s research suggested that our behaviours aren't governed by innate traits or genetic impulses, but that our social environment shapes the way we interact with others. 

Bandura also discovered that behaviours could be acquired from television watching, and, more interestingly, that television modelling could be more powerful than real world learning.

worksheet

Media modelling effects

Develops a detailed understand of Baundura's modelling effects theory.

e-worksheet

modelling effects and video games

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e-worksheet

Media modelling effects

Share, edit and save this e-PDF using Adobe Acrobat Reader.

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15.7 Set text modelling analysis sheet

Analysis sheet that explores the potential modelling effects of set texts.

worksheet

modelling effects and video games

Explores the argument that gaming creates real world violence.

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"...a truly insightful book which addresses important changes in today’s media landscape"

Sonia Livingstone: LSE