Revise, learn and apply A grade media terms with the Essential Media Theory glossary revision tool
media language quiz
exam prep downloads
Get ready for your end of year exams with the Essential Media Theory revision help tools.
The Mirror front cover also uses referential or cultural codes in order to construct meaning: the use of the Statue of Liberty requires readers to hold a certain degree of information regarding the symbolism of this iconic American monument.
The Statue of Liberty represents freedom, liberal democracy, political tolerance and the open immigration policy that has historically been practised by the United States. The presentation of this symbol is subverted through its ashamed pose, the gesture codes of which convey to the reader the dangers that Trump presents to long-standing libertarian American values.
One of 'Barthe's Five Code Symphony' elements. Cultural codes (also known as referential codes) describe moments that refer to knowledge from outside of a product. This can include scientific or religious knowledge.
Media terminology used
Gestures codes refer to a highly stylised set of body actions that relate specific coded meanings to a reader. A thumbs up gesture for instance means 'I'm okay' - holding our hands in the air suggests submission.
A media representation that challenges or undermines an idea or set of ideas that are widely held within society. van Zoonen called upon women to create subversive representation of femininity to undermine patriarchal ideologies.