LNWH

Global distribution and LNWH

General

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The internet, theoretically speaking, provides the BBC with the means to reach a global audience. Importantly, however, the iPlayer app isn't legally available to audiences outside the UK - a decision the organisation have taken so content can only be consumed  by UK based BBC license fee payers only. 

Of course, social media enables some global access, with a limited archive of ten minute clips (usually with salacious titles such 'We Need to Talk About Masturbation') having been curated by the BBC under the Radio 4 banner and made available on Youtube, Twitter and Facebook to construct an online presence for the show that is also globally accessible. 

Ultimately, however, LNWH's global reach is limited. The use, moreover, of regional hosts further exemplifies the BBC's defined distribution intentions, with both Lauren Laverne and Emma Barnett selected as a result of their regional idenitites, further suggesting that LNWH is and always was designed for a UK audience only.

Globalisation

Globalisation gives audiences access media content from around the world. This provides an ever-wider range of representations that audiences use to shape their identities.

Media terminology used

TV License

An annual fee charged by the BBC that all UK households who own a television have to pay. The income generated by the license fee allows the BBC to make minority interest programming.

Gatekeeping

Vetting television content before its broadcast. The BBC, for example, operates tight gatekeeping processes to ensure content accuracy and diversity.